Thus, as contractsĮxpire and customers migrate to the new platform, there should not be The new product line offers pricing andįunctionality similar to legacy Zoominfo offerings at the lower end and pricingĪnd packaging similar to DiscoverOrg at the upper end. Subscription license with a significantly lower initial price point.ĭiscoverOrg provided broad access to their database with an averageĬontract value of around $30,000. Pricing was based on the number of records purchased or maintained under a
Second issue the firm confronted was their pricing structure. The 100 customers who have licensed both products since acquisition will be moved to the joint platform. While the firm officially launched their new platform yesterday, the two legacy platforms will continue to be available to clients under current contracts and pricing structures. They also rolled out a new combined platform and packaging. The firm determined that it was easier to build brand perception than brand presence. Yesterday, DiscoverOrg announced that it is rebranding with the Zoominfo name. Zoominfo offers pricing and packaging similar to its legacy offerings, helping ensure a smooth transition to their new platform. Clari Acquires and Integrates Wingman into its Revenue Intelligence Platformįollow me on Twitter My Tweets Categories.TechTarget: Priority Engine for Healthcare.View MichaelRLevy’s profile on LinkedIn.View Michael_R_Levy’s profile on Twitter.
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